Patrick J. Donoghue
Patrick has been a leader in the interactive
world since the early 90’s when he began producing interactive television
services for Viacom. Over the last 15 years he has amassed an impressive
portfolio of awards and accomplishments in new media. Donoghue is currently SVP, Strategic Product Development at Cablevision.
Prior to returning to Cablevision, Patrick was VP
of ITV Product Management at Time Warner Cable. He also acted as the VP of Digital Television and Broadband Development at Cablevision in New York and
was responsible for producing the interactive services for the digital television
and broadband services. At Cablevision Patrick launched
over 30 interactive television sites, a subscription games service, a premium
tier broadband offering and an extremely successful on-screen upgrade service.
His most recent accomplishment was to lead a team to design and build a
new user interface for iO digital cable that increased VOD revenue by as
much as 12%. Patrick also lead the interactive advertising efforts at
Cablevision and deployed an ITV advertising platform for clients such
as Disney and jetBlue. Patrick is the recipient of four Emmys for his work at Cablevision and the ITV
Today Leadership Award for leadership in the industry.
Donoghue is a pioneer in new media who left a
career in cinematography and editing to join Viacom in 1993 and work on the
Castro Valley ITV trial. While at Viacom, he developed several VOD and SVOD
applications and a 3D user interface that was submitted for patent review.
Patrick was also one of the founders of Showtime New Media where he produced
one of the first synchronous two screen experiences for Mike Tyson Boxing, and
launched numerous entertainment web sites for Showtime, The Movie Channel and
Flix,. Patrick went on to co-found the interactive production company Big Band
Media in 1998 where he served as president Big Band Media developed enhanced TV
programs and web sites for Sesame Street, Stargate SG-1, Pearson Television,
and others. As EVP of Development for ExtendMedia, Donoghue produced numerous
web and ITV projects for the networks and cable operators. Patrick has also
been a long time mentor and presenter at the American Film Institute Enhanced
Television Workshop and is currently on the AFI board of advisors.
Over the course of his career, Donoghue has
proven to be a visionary in the industry with the rare combination of creative,
technical and business skills required to create new revenue streams from new
mediums. On each project he brings to bear his experience as a filmmaker, art
director, technologist and businessman to create innovative entertainment
products. His success across all interactive mediums has resulted in a
strategic leader whose expertise and insight is vital to developing new
products and strategies.
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